4 Twitter Chats for CMOs

One of the best things about the field of marketing is that the landscape is constantly changing. Just a decade ago, a snap was what Elle Wood’s sorority was giving her. Now, it’s a way for brands to interact with…

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Social Networks Are Not One-Size-Fits-All

When live-streaming video apps Meerkat and Periscope started attracting oohs and ahhs a few months back, like most digital marketers I was curious about the new social platforms. The idea of showing the internet your world in real-time is certainly…

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PAN GALACTIC DIGITAL ANNOUNCES NEW DIGITAL MARKETING SPECIALIST

Pan Galactic is pleased to announce that Rachel Kiser has joined Pan Galactic Digital as Digital Marketing Specialist. Kiser will help analyze clients’ data and identify trends to make appropriate business recommendations. She will also manage content creation initiatives. Previously,…

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Next Google Update Targets Mobile

Webmasters have been wondering for a few months now if a new Google update targeting mobile friendliness is coming. First, the search engine rolled out a feature that would label mobile-friendly sites as such in the mobile search engine result…

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Mobile Is Hot But Desktop Still Dominates

Just last week, I cautioned a client against throwing every available resource into mobile optimization of their site. Too often in the digital world, and maybe in the world period, a subject gets a lot of buzz, and everyone jumps…

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Pan Galactic Digital Announces New Account Director

Pan Galactic Digital is excited to announce Lindsay Lockhart Marsden has joined Pan Galactic as Account Director. She brings a wealth of experience to the team, and her impressive background in data driven marketing makes her an ideal fit to…

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Schema Microdata: Stand Out In Search

If Anthropologie is known for anything beside its bohemian vibe, it’s its window displays. They are so important to the brand’s integrity, the pretty exhibits are even part of the digital marketing strategy. Blog posts explain the creativity behind each…

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Pan Galactic Digital Unveils New Office Space

Pan Galactic Digital is pleased to announce relocation to a new office in downtown Kirkwood. The new location, at 108 N. Kirkwood Road, will accommodate growth in staff and inspires a creative environment for employees. The space provides easy access…

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Welcome Our New COO, Lara Reed

Lara McDougall Reed has joined Pan Galactic Digital as Chief Operational Officer. She will play a key role in strategy development for clients, as well as oversee all business and operations of the agency. Lara brings a fantastic breadth of…

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Need to Know SEO: Follow vs NoFollow Links

“Follow” vs “NoFollow” Links & SEO Success No matter the web property, one of the main goals is to get as much quality traffic as possible to your site. In order to do this, you need to concentrate on making…

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Why Links Are Important for SEO

Good SEO (Search Engine Optimization) practice is crucial for a business website. Being at the top of Google’s search rankings is much like being at the top of the Yellow Pages listings (or having one of the biggest ads in…

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A Simple Checklist to Improve Your Blog’s SEO

All blogs have one thing in common. It doesn’t matter if you’re dispensing medical advice or recipes, trying to pique an interest in your product or service, or looking to enhance your photography career by showcasing your portfolio, every single…

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Why Site Speed Is So Important?

The Internet and Mobile devices have increased the speed at which consumers can get access to information; this increased speed has caused people to expect an almost instantaneous delivery of their digital information. If people don’t get their information in…

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Using Google Analytics to Track Video

Google Analytics is one of the most powerful tools that webmasters have at their disposal. They can get an accurate idea of how many visitors there are, where they are coming from, how long they stay on the site, and…

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