Tess Yocom 
We are experiencing an enormous shift in how people find and consume content online. This trend began in 2007 with the introduction of Google’s Universal Search. This update replaced the traditional list of ten blue links with a more integrated experience that included images, videos, maps, news, and other content types, all within a single results … Read more
Consumers are turning to Google and social media to plan their Thanksgiving meal, making it imperative for brands having anything pertinent to this American holiday to study online behavior. By doing so, companies can develop marketing campaigns that get to the heart of what their target audience wants and increase revenue. If Thanksgiving is synonymous … Read more
Pan Galactic Digital’s leadership team recently launched Office Free Fridays – or, as we like to call them, “OFFs.” Every Friday, employees have the opportunity to work from the comfort of their couch, cozied up at their favorite coffee shop, kicked back with their pet, or just about anywhere with a reliable Wi-Fi connection. “Our … Read more
The big game is an annual extravaganza that consists of enjoying a beer (or three) with friends, eating way too many appetizers, and dropping your jaw when you realize how expensive those 30-second advertisements during the big game really are. It’s true: In 2017, each 30-second commercial during the big game sold for $5 to $5.5 … Read more