Improving Visibility of Service Offerings

AEI Consultants

SEO/Lead Generation

Fernandez Law  SEO/UX

CHALLENGE

AEI Consultants, an environmental consulting firm based in the Bay Area, was looking to grow its organic search presence and increase leads from prospective clients.

SOLUTION

While the site had a refreshed design, service pages lacked in-depth information, making it difficult for AEI to acquire search engine visibility in a competitive environment. Pan Galactic optimized key service pages, developed strategic content, and A/B tested conversions.

RESULTS

Search engine visibility increased from 0.56% to 7.35% year-over-year

Organic traffic now accounts for a majority of “request a quote” and “contact us” submissions