Content Marketing + SEO + Social Media = BFFs!

SEO and Social Media Central to Content Marketing

The internet should really be called Short Attention Span Theater, which is why I love infographics for getting across esoteric knowledge in the fastest way possible.

I came across this great infographic from Maketo this morning and had to share it. Other than being loaded with great information about what content marketing is and how B2B companies are using it, it also shows how important SEO and Social Media are in it’s tactical efforts.

Notice that Social Media and article posting are the top two methods being used by companies for content marketing. Both of these are great channels for driving quality traffic to your site and increasing awareness, but even better if you have a core set of keywords that you have used to optimize your site. Use these keywords throughout your Social Media and articles in order for them to rank higher and thus drive more traffic to your site.

An exact how-to for this strategy will be the subject of a future post.

Enjoy!