Twitter: Social Media Marketing for the Masses In my never ending quest to stay on top of all the changes that happen in Social Media Marketing, I came across this great post by Jason Keath of Social Fresh! He writes, ” … more than four in ten US adults hear or read about twitter every … Read more
An old codger that lives on my street, the one who always asks if I’ve heard the latest on a local talk radio station, told me yesterday that “Nobody’s gonna buy that Facebook stock. It’s not worth the paper it’s printed on”. Are stocks even printed on paper anymore? This started me thinking. Sure Facebook … Read more
I’m a lover of infographics, that much should be apparent by now. Pre-internet, I often looked down my nose at USA Today, and their profusion of infographics. Let’s face it, the fire hose blast of info that is the internet today is almost impossible to stay on top of. Thus my love of infographics! Pan … Read more
By now you should know, that this is one Social Media Marketer that loves Pinterest. Currently, I have two CPG clients, and Pinterest is their third largest source of traffic behind Google and Facebook. Suffice to say this scrappy, new kid on the block is killing it! I’m also proud to say that my home … Read more
Attention Social Media Marketers! According to a recent study featured on Mashable, Facebook’s Timeline has caused a slowdown in growth for brands. “Comments are down 6.5% per post and fan growth was “slowed slightly” for all brands on average, but brands with more than 1 million fans experienced twice the sluggishness of smaller brands. The … Read more
Every couple of years, I read about the supposed death of SEO and Search in general. With the rise of Social Media, there were times when it really seemed like it could happen. For example, back in 2010, ComScore pointed out that users spend way more time on Facebook than they do on Google. It … Read more
In my ongoing quest to provide brands with solid, data driven reasons why they should participate in Social Media Marketing, I present to you this awesome infographic. Beyond the ranking signals that can help your site in the search engines, just look at the amount of traffic and participation! That’s a lot of eyeballs on … Read more
Tiny Pinterest is more important than Behemoth Google+ to your SEO Efforts Wow. Think about all the cash and resources that Google has at their disposal. It’s immense. Before I started my own Social Media Agency, I visited the Googleplex several years ago, and to say that it’s awe inspiring is not enough. Let’s juxtapose … Read more